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Privacy Policy

Last updated: June 2026

At propix, operated by Lord Produções Ltda (CNPJ 35.526.725/0001-00), we value your privacy and are committed to protecting your personal data, in compliance with the LGPD (Brazilian General Data Protection Law).

1. Data we collect

We collect only the information necessary to operate our services: name, email, and the WhatsApp Business account data you connect (phone number, business account ID and message templates), as well as the content of customer conversations managed through the platform.

2. How we use data

We use the data to authenticate users, connect and manage WhatsApp Business accounts, send and receive messages, sync message templates and provide customer support through the omnichannel inbox. We do not sell your data.

3. WhatsApp / Meta integration

propix integrates with the official WhatsApp Business Platform (Meta) using a server-to-server System User access token. Message and template data is processed solely to deliver the messaging service you request.

4. Data sharing

We do not share personal data with third parties except as required to operate the service (e.g., Meta's WhatsApp Business Platform) or when required by law.

5. Data retention and security

Data is retained only for as long as necessary to provide the service and is protected with industry-standard security measures.

6. Your rights

Under the LGPD, you may request access, correction, deletion or portability of your personal data at any time by contacting us.

Contact

For questions or requests regarding your personal data, contact us at contato@propix.com.br.

Lord Produções Ltda — CNPJ 35.526.725/0001-00